Brand New Conference


15 – 16


Presenting Sponsors

Event Sponsors

Supporting Sponsors

Boost Sponsor

Ben Hulse and Greg Durrell


Hulse & Durrell

Vancouver, BC

Hulse & Durrell is a Vancouver-based design firm that develops brands, products and films for ambitious organizations that want to make a lasting impact. From tech startups to the Olympic Games, we solve complex challenges with solutions that feel deceptively simple. We design brands that last.

Partners Ben Hulse and Greg Durrell began working together in 2007 on the Vancouver 2010 Olympic & Paralympic Games design team, and went on to lead an award-winning, comprehensive rebrand of the Canadian Olympic Team in 2011.

More recently, they have provided design leadership for several International Olympic Committee initiatives, from digital channels to global licensing programs. In addition to Olympic design and branding, Hulse & Durrell have directed documentary films, led startup teams, toured in rock bands, and consulted for some of the biggest names in tech, telecom, and broadcast.