Tim Murray (Creative Director, Mozilla) and Michael Johnson (Creative Director, johnson banks) will discuss the ongoing rebrand of Mozilla which, in an unprecedented step, is being carried out in the open. They will track the project from inception to first ideas, share the blind alleys and the breakthroughs, then show the final routes. Does Mozilla's open-source philosophy work for identity design? Is this the future for branding in an ever-more connected world? Find out, get involved, have your say then join the speakers at a hosted reception after the session.