The process of selecting 2011's Best of Show was atypical. For starters, there were not one but two projects awarded—neither of which had taken top honors in its category. Saint Bartholomew's Church hadn't even made it past the first round in the Basic Identity Application category but one last survey of the work remaining on the tables, where it was included as a Guideline Document, caught the judges' attention and they decided to “unpack” it as a Comprehensive Identity Program. New Theatre, a favorite throughout the day, got more raves as its merits were discussed by the judges, who could not decide between the two, very distinct projects. Spurred by their contrast—St. Bart's was all about reverence while New Theatre about irreverence—it was agreed that both deserved the honor.

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