Marko Salonen
Partner, Creative
Bond
Helsinki, Finland
Marko is a Graphic Designer, AD and one of the Partners at Bond.
Marko is specialized in brand identities and package design. He joined Bond as a Creative and Partner in 2010. Before his time at Bond, he was the Creative Director at TBWA\TANGO Helsinki.
Marko has gained international recognition by winning awards such as Dieline Awards, Reddot, Rebrand and German Design Awards. His latest award-winning project is the identity of Helsinki Philharmonic Orchestra, which has been awarded a Rebrand Global 100 Best of Award and was a winner in the Type Directors Club Communication Design competition.
Marko has solid experience in strategic visual identity renewals. At Bond, he has worked with both big and small Finnish brands. His works at Bond include the award-winning identity of Helsinki Philharmonic Orchestra, the identity of Caverion, a multinational company offering building services, the rebranding of Attido, an IT systems specialist company, and several package design projects for confectionary company Cloetta, for example Allsorts liquorice and Hopeatoffee.
Online
Behance
Talk Topic
The way we did the Helsinki Philharmonic Orchestra -project is how we work at Bond. The working process of Bond will be explained with the help of the HPO case, from the brief to the launch including detailed steps and the decision-making.