Wedding Invitation for Sabrina and Hubert by Die exklusiven Einladungskarten

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CLIENT

Sabi­na and Hubert, bride and groom.

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BRIEF

The cou­ple want­ed to get mar­ried with an Alice in Won­der­land theme since they are liv­ing in Lon­don, UK, and Alice is a favorite of theirs. The bride is Ger­man, the groom is French, they live in Great Britain, and were get­ting mar­ried in win­ter in a cas­tle in the Alps.

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APPROACH

I envi­sioned a wed­ding invi­ta­tion as fun as Alice in Won­der­land: whim­si­cal, sur­pris­ing, fun­ny, with a pop-up, some­thing to twist, turn or open up. Mak­ing the guests scream with excite­ment and want­i­ng them to be part of this unique AiW-themed wed­ding event. The invite should be like a book, for you to unlock with the attached key, turn the han­dle and dis­cov­er many things. By using a let­ter­fold card to unfold and to go about like a dis­cov­ery tour, each page con­tains a dif­fer­ent tech­nique, all the mov­able parts are in dif­fer­ent lan­guages. The pock­et watch con­tains a turn­ing wheel show­ing all the basic infor­ma­tion, a bot­tle to pull and push com­pris­es the invi­ta­tion and pro­gram, a pop up cas­tle shows the accom­mo­da­tion, and oth­er devices show dress code and breakfast.