Business Cards for/by Joelle Wall

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CLIENT

Joelle Wall is an art direc­tor and graph­ic design­er from Toron­to, ON, Canada.

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BRIEF

Design a busi­ness card for myself that encap­su­lates my per­son­al­i­ty and design style.

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APPROACH

I designed these busi­ness cards to cap­ture the atten­tion of employ­ers by cre­at­ing a dimen­sion­al card that would stand out among oth­ers. At the time of pro­duc­tion I had just recent­ly grad­u­at­ed and I had a lim­it­ed bud­get, so I decid­ed to go with dig­i­tal print­ing. The shape and scor­ing of the cards gives them a dimen­sion­al look, which accen­tu­ates the geo­met­ric pat­tern that spells out my name.