CATEGORY

Mix

RANK


PRODUCTION DETAILS

Quantity

2,500

Page Count

32 + cover

Number of Colors

CMYK + 8

Binding

Saddle-stitched

Dimensions

8.25 × 11.75

Paper Stock

Mohawk Look, Smooth Finish, Pure White, 100lb text
Mohawk Look, Smooth Finish, Pure White, 80lb cover

Special Techniques

Glow in the dark


DESIGN CREDITS

Partner

David Walker


PRODUCTION CREDITS

President

Rich Pauptit

Director, Sales and Marketing

Derek Emerson


TAGS

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LINKS

flashreproductions.com
waywardarts.ca

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CLIENT

Flash Repro­duc­tions is widely con­sid­ered to be Canada’s most inno­v­a­tive and ver­sa­tile print pro­duc­tion facil­ity, col­lab­o­rat­ing with bril­liant design­ers to pro­duce award-winning results since 1969.


BRIEF

Each month Flash Repro­duc­tions col­lab­o­rates with a promi­nent Cana­dian design stu­dio (given full cre­ative con­trol) to pro­duce a new issue of Way­ward Arts filled with inno­v­a­tive design and spe­cialty print­ing tech­niques. Cre­ated to inspire the design com­mu­nity by show­cas­ing the pure unfil­tered spirit of graphic design.


APPROACH

See what hap­pens each month when design stu­dios are given full cre­ative con­trol as each issue con­tin­ues to be an unpre­dictable expres­sion of creativity.

PRODUCTION LESSONS

The ini­tial dimen­sional emboss die was too aggres­sive, either tear­ing through the paper under proper pres­sure or not pro­duc­ing enough depth when back­ing off the pres­sure. A new die was cre­ated to pro­duce the desired effect.

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