Boston by Chilly Phoeung
ASSIGNMENT
This assignment was my degree project, so I was able to do anything I wanted. But I knew I wanted to do branding and I've seen very successful city branding. I decided to do one for my hometown of Boston.
This assignment was my degree project, so I was able to do anything I wanted. But I knew I wanted to do branding and I've seen very successful city branding. I decided to do one for my hometown of Boston.
SCHOOL
Massachusetts College of Art and Design
Boston, MA
Massachusetts College of Art and Design
Boston, MA
COURSE
Senior Degree Project
Senior Degree Project
INSTRUCTOR
Brian Lucid
Brian Lucid
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DATE: Aug.02.2010
POSTED BY: BryonyCATEGORY: Destination COMMENTS:
TAGS: advertising, bag, banner, boston, gap, logo, poster, variations,
London 2012 by Joe Tornatzky and Charlie Fingal
ASSIGNMENT
We were instructed to rebrand the 2012 London Olympics with a new logo and supporting materials.
We were instructed to rebrand the 2012 London Olympics with a new logo and supporting materials.
SCHOOL
California State University Long Beach
Long Beach, CA
California State University Long Beach
Long Beach, CA
COURSE
INSTRUCTOR
Archie Boston
Archie Boston
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DATE: Jul.29.2010POSTED BY: BryonyCATEGORY: Sports COMMENTS:
TAGS: logo, london 2012, poster, shoe,
Vujadeacute; by Michiel Koers
ASSIGNMENT
I was asked to design a identity system for Vujadé, a training and communication advise company. The only constraints I had where in the briefing: The company wanted its identity system to look modern and a bit obstinate (in a positive way, i have quite a hard time finding the correct word for this).
I was asked to design a identity system for Vujadé, a training and communication advise company. The only constraints I had where in the briefing: The company wanted its identity system to look modern and a bit obstinate (in a positive way, i have quite a hard time finding the correct word for this).
SCHOOL
Saxion Hogescholen
Enschede
Saxion Hogescholen
Enschede
COURSE
Graduation Internship
Graduation Internship
INSTRUCTOR
Ewald Klein Herenbrink, Remy Bosch
Ewald Klein Herenbrink, Remy Bosch
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DATE: Jul.26.2010POSTED BY: BryonyCATEGORY: Service COMMENTS:
TAGS: logo, stationery, twitter, typography, vujade, website,
London 2012 by Joe Brust
ASSIGNMENT
The assignment was to completely re-brand the 2012 London Olympics and produce a graphics standards manual. The resulting manual contains logo re-designs and specifications, a stationary package, brochure, print advertisement, billboard advertisement, and more.
The assignment was to completely re-brand the 2012 London Olympics and produce a graphics standards manual. The resulting manual contains logo re-designs and specifications, a stationary package, brochure, print advertisement, billboard advertisement, and more.
SCHOOL
Rensselaer Polytechnic Institute
Troy, NY
Rensselaer Polytechnic Institute
Troy, NY
COURSE
Designing for Corporate Identification
Designing for Corporate Identification
INSTRUCTOR
Sara Tack
Sara Tack
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DATE: Jul.21.2010POSTED BY: BryonyCATEGORY: Sports COMMENTS:
TAGS: advertising, billboard, color palette, logo, london 2012, stationery, system manual, typography, vehicle,
Zagreb Airport by Ivan Nikolic
ASSIGNMENT
Rebrand existing company in a new, modern way. In many cases, these companies had badly defined brands so this was meant to create something fresh and new.
Rebrand existing company in a new, modern way. In many cases, these companies had badly defined brands so this was meant to create something fresh and new.
SCHOOL
Polytechnic of Zagreb, IT Design
Zagreb, Croatia
Polytechnic of Zagreb, IT Design
Zagreb, Croatia
COURSE
Visual Communications Design
Visual Communications Design
INSTRUCTOR
Jana Ziljak-Vujic
Assistant: Vesna Ugljesic
Jana Ziljak-Vujic
Assistant: Vesna Ugljesic
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DATE: Jul.19.2010POSTED BY: BryonyCATEGORY: Transportation COMMENTS:
TAGS: logo, signage, uniform, zagreb airport,
Toronto Transit Commission by Tommy Silver
ASSIGNMENT
This was our major project for 5th semester. We had the choice of doing literally anything. I used to live in Toronto, Canada, and was never a fan of the Toronto Transit Commission's (TTC) design and overall look. I really enjoy the thought processes that go into branding and thought this would be a great challenge, given all the different collateral that goes into a public transport system, especially in a city like Toronto.
This was our major project for 5th semester. We had the choice of doing literally anything. I used to live in Toronto, Canada, and was never a fan of the Toronto Transit Commission's (TTC) design and overall look. I really enjoy the thought processes that go into branding and thought this would be a great challenge, given all the different collateral that goes into a public transport system, especially in a city like Toronto.
SCHOOL
Billy Blue College of Design
Sydney, Australia
Billy Blue College of Design
Sydney, Australia
COURSE
Bachelor of Design (Multimedia Design)
Bachelor of Design (Multimedia Design)
INSTRUCTOR
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DATE: Jul.15.2010POSTED BY: BryonyCATEGORY: Transportation COMMENTS:
TAGS: icon, signage, standards, stationery, ticket, toronto transit commission, website,
NASA by Corinne de Ocejo
ASSIGNMENT
I'd been looking for a branding project to do this summer to keep in practice and I came upon the NASA redesign by BaseNow. While I do appreciate the premise I was not a fan, particularly when it gets smaller. So I set about doing my own rendition which you can view in the attached.
I'd been looking for a branding project to do this summer to keep in practice and I came upon the NASA redesign by BaseNow. While I do appreciate the premise I was not a fan, particularly when it gets smaller. So I set about doing my own rendition which you can view in the attached.
SCHOOL
Pratt Institute
New York, NY
Pratt Institute
New York, NY
COURSE
Student Project
Student Project
INSTRUCTOR
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DATE: Jul.12.2010POSTED BY: BryonyCATEGORY: Goverment COMMENTS:
TAGS: advertising, brand guidelines, logo, nasa, stationery,
Aurora Film Festival by Steve Zimmerman
ASSIGNMENT
To design a well rounded corporate identity consisting of a logo, stationery set, comprehensive package and style manual. We were restricted to brands named after gods and goddesses (as a jumping off point for concepts and visuals).
To design a well rounded corporate identity consisting of a logo, stationery set, comprehensive package and style manual. We were restricted to brands named after gods and goddesses (as a jumping off point for concepts and visuals).
SCHOOL
Savannah College of Art & Design
Savannah, GA
Savannah College of Art & Design
Savannah, GA
COURSE
Print Studio 1 - GRDS 715
Print Studio 1 - GRDS 715
INSTRUCTOR
Merrick Henry
Merrick Henry
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DATE: Jul.07.2010POSTED BY: BryonyCATEGORY: Entertainment COMMENTS:
TAGS:
Lexi by Kelly Anderson
ASSIGNMENT
We were asked to choose an existing business' identity and give it an overhaul. First we tackled the logo and business system and then we created three collateral pieces. In my case, I did a poster, website, and packaging.
We were asked to choose an existing business' identity and give it an overhaul. First we tackled the logo and business system and then we created three collateral pieces. In my case, I did a poster, website, and packaging.
SCHOOL
Portland Community College
Portland, Oregon
Portland Community College
Portland, Oregon
COURSE
Graphic Design 5 | Branding
Graphic Design 5 | Branding
INSTRUCTOR
Matthew Morasky
Matthew Morasky
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DATE: Jul.01.2010POSTED BY: BryonyCATEGORY: Service COMMENTS:
TAGS: announcement, lexi, packaging, stationery, website,
Brand New Classroom Mailing List
As an option to stay in tune with Brand New Classroom, we are starting a good, old fashioned mailing list. At the moment there is no plan for regular mailings, just infrequent mailings with important announcements. By subscribing through this post you will receive Brand New Classroom mailings as well as general UnderConsideration mailings (only big announcements like starting a new book or launching a new initiative). Please visit Brand New, FPO and Quispologies to subscribe to those specific mailing lists. This is completely optional and if you are somehow offended by mailing lists, just don’t add your name and e-mail. Thanks.
DATE: Jun.30.2010POSTED BY: ArminCATEGORY: Announcement COMMENTS:
TAGS: announcement,
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