CLIENT
Pepin Gelardi and Teresa Herrmann are a creative couple based in New York, NY. Teresa is a stylist for One Kings Lane and Pepin is a partner and industrial designer at Tomorrow Lab.
BRIEF
Our friends Pepin and Teresa celebrated their wedding in Maine, ME, at a summer camp called Camp Wohelo, which they renamed Camp TeePee for their long wedding weekend. To celebrate the event, they wanted an unconventional suite of wedding materials to match their quirky personalities.
APPROACH
To celebrate the event we created a set of collateral materials that included a digital animated save the date, a two-sided letterpressed invitation wheel to discover your spirit animal on one side and learn about the history of the couple on the other, and a 50-page camp brochure. We knew the letterpressed wheels would be pricy but worth it, so we designed the rest of the collateral to be produced cheaply and easily using off-the-shelf materials.