CLIENT
Herman Miller is a 100-year-old-plus company that places great importance on design, the environment, community service, and the health and well-being of its customers and employees. Their award-winning furniture and related services are specified by architects and interior designers—and sold through a dealer network.
APPROACH
The client requested that we develop a favor that could be given as a gift to visiting architects and interior designers. The first page of this sketchbook explains why the company uses working beehives to pollinate the local wildflowers and keep away more aggressive wasps (a testament to the company’s environmental ethos). To illustrate the idea, we designed a bee trail that is stitched into the front and back covers of the book—leading the viewer to the bee story inside.