Motorola by John J. Custer
ASSIGNMENT
To conceptually redesign a typographic treatment of a corporation of our choice.
To conceptually redesign a typographic treatment of a corporation of our choice.
SCHOOL
University of North Texas
University of North Texas
COURSE
Experimental Type
Experimental Type
INSTRUCTOR
Eric Ligon
Eric Ligon
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DATE: May.13.2010
POSTED BY: BryonyCATEGORY: Consumer Product COMMENTS:
TAGS: logo, motorola, typography,
Verizon by Ricky Sato Yamashita
ASSIGNMENT
I was asked to redesign Verizon's logo. My only constraint was to keep the essence of their previous logo intact.
I was asked to redesign Verizon's logo. My only constraint was to keep the essence of their previous logo intact.
SCHOOL
University of North Texas
Denton, TX
University of North Texas
Denton, TX
COURSE
Advanced Typography
Advanced Typography
INSTRUCTOR
Eric Ligon
Eric Ligon
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DATE: May.06.2010POSTED BY: ArminCATEGORY: Consumer Product COMMENTS:
Airwalk by Richard Dongses
ASSIGNMENT
The entire semester was devoted to researching a dying brand, and coming up with a new logo redesign and style/brand guide. We were to expand on what the original brand sold, and try to think on how this new branding could encompass products/ideas/lifestyles not addressed in the original branding. Here is the course description: The goal of this course is to visually and verbally understand identity and branding as it relates to a variety of businesses and their organizational structures. Students will investigate what defines the personality, identity and substance of these businesses through the creation and execution of brand and identity programs.
The entire semester was devoted to researching a dying brand, and coming up with a new logo redesign and style/brand guide. We were to expand on what the original brand sold, and try to think on how this new branding could encompass products/ideas/lifestyles not addressed in the original branding. Here is the course description: The goal of this course is to visually and verbally understand identity and branding as it relates to a variety of businesses and their organizational structures. Students will investigate what defines the personality, identity and substance of these businesses through the creation and execution of brand and identity programs.
SCHOOL
Academy of Art University
San Francisco, CA
Academy of Art University
San Francisco, CA
COURSE
Nature of Identity
Nature of Identity
INSTRUCTOR
Hunter Wimmer
Hunter Wimmer
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DATE: May.04.2010POSTED BY: ArminCATEGORY: Consumer Product COMMENTS:
TAGS: airwalk, guidelines, logo, stationery,
Tampax by Aaron Heth
ASSIGNMENT
The brief was completely self initiated, and my goal was to create or rebrand a system of packaging for a tampon line.
The brief was completely self initiated, and my goal was to create or rebrand a system of packaging for a tampon line.
SCHOOL
Savannah College of Art and Design
Savannah, GA
Savannah College of Art and Design
Savannah, GA
COURSE
Studio II
Studio II
INSTRUCTOR
Scott Boylston
Scott Boylston
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DATE: May.03.2010POSTED BY: ArminCATEGORY: Consumer Product COMMENTS:
X-ACTO by Jesse Kirsch
ASSIGNMENT
The class was asked to pick any brand (that included packaging) that interested them and redesign or refresh the identity and packaging for a line of products.
The class was asked to pick any brand (that included packaging) that interested them and redesign or refresh the identity and packaging for a line of products.
SCHOOL
School of Visual Arts
New York, NY
School of Visual Arts
New York, NY
COURSE
Packaging Design
Packaging Design
INSTRUCTOR
Chad Roberts
Chad Roberts
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DATE: Apr.27.2010POSTED BY: ArminCATEGORY: Consumer Product COMMENTS:
Crayola Washable Fingerpaints by Christine Clayton
ASSIGNMENT
We were asked to redesign an existing product/package or to create a new line for an existing brand. I decided to redesign Crayola's Washable Fingerpaints packaging. Crayola's current Fingerpaints packaging is basic and doesn't really add to the brand experience or capitalize on any of the brand equity that Crayola has built over the last 125 years.
We were asked to redesign an existing product/package or to create a new line for an existing brand. I decided to redesign Crayola's Washable Fingerpaints packaging. Crayola's current Fingerpaints packaging is basic and doesn't really add to the brand experience or capitalize on any of the brand equity that Crayola has built over the last 125 years.
SCHOOL
Portfolio Center
Atlanta, GA
Portfolio Center
Atlanta, GA
COURSE
Advanced Packaging
Advanced Packaging
INSTRUCTOR
Brett Player
Brett Player
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DATE: Apr.26.2010POSTED BY: ArminCATEGORY: Consumer Product COMMENTS:
Celebrating the reality that print is not dead by showcasing the most compelling printed projects.
Corraling the most relevant and creative on- and off-line bits that pertain to the design community — and said community is openly invited and encouraged to add their hard-earned links.
Describing, tracking and explaining culture, commerce, politics, media, sports, brands — everything possible, really — through design.
Discussing, and looking for, what is relevant in, and the relevance of, graphic design. [Archives Only]
Encouraging creative diversity in the community through monthly, one-word challenges. [Archives Only]
Designing corporate and brand identities and full development of printed and digital matter for clients and us.