Coit’s Root Beer Stand by Taylor Goad
ASSIGNMENT
The assignment was to redesign a logo for an existing company. There were no other restrictions on the assignment and the students were allowed to choose the company.
The assignment was to redesign a logo for an existing company. There were no other restrictions on the assignment and the students were allowed to choose the company.
SCHOOL
Oklahoma Christian University
Oklahoma City, OK
Oklahoma Christian University
Oklahoma City, OK
COURSE
Graphic Design 1
Graphic Design 1
INSTRUCTOR
Tim Watson
Tim Watson
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DATE: Oct.13.2010
POSTED BY: BryonyCATEGORY: Consumer Product COMMENTS:
TAGS: Coit's Root Beer Stand, emblem, illustration,
Edgar Allan Poe by Kate Marolf
ASSIGNMENT
There was not a specific assignment, but I decided to rebrand Edgar Allan Poe's Poems for a younger audience. This included creating packaging and an advertising component. I chose Penguin Group as the publisher because of their marketing towards a younger audience and a history of rebranding classics.
There was not a specific assignment, but I decided to rebrand Edgar Allan Poe's Poems for a younger audience. This included creating packaging and an advertising component. I chose Penguin Group as the publisher because of their marketing towards a younger audience and a history of rebranding classics.
SCHOOL
Syracuse University
Syracuse, NY
Syracuse University
Syracuse, NY
COURSE
Communications Design Problems
Communications Design Problems
INSTRUCTOR
William Padgett
William Padgett
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DATE: Oct.11.2010POSTED BY: BryonyCATEGORY: Consumer Product COMMENTS:
TAGS: advertising, book cover, dvd, edgar allan poe, typography,
Inzersdorfer by Michael Nagy
ASSIGNMENT
The assignment was to redesign the logo and packaging of Austrian canned food producer "Inzersdorfer" which is an iconic brand in Austria with its first factory built during the reign of the Austro-Hungarian Empire in 1870. Our deadline was 4 weeks after we had started the project.
The assignment was to redesign the logo and packaging of Austrian canned food producer "Inzersdorfer" which is an iconic brand in Austria with its first factory built during the reign of the Austro-Hungarian Empire in 1870. Our deadline was 4 weeks after we had started the project.
SCHOOL
dieGraphische
Vienna, Austria
dieGraphische
Vienna, Austria
COURSE
Graphic Design & Communication Design
Graphic Design & Communication Design
INSTRUCTOR
Martin Dunkl and Werner Gregori
Martin Dunkl and Werner Gregori
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DATE: Oct.04.2010POSTED BY: BryonyCATEGORY: Consumer Product COMMENTS:
TAGS: billboard, inzersdorfer, packaging, shape, typography,
Netgear by Ognjen Topic
ASSIGNMENT
This was my thesis project. I was free to do showcase any project but I chose to rebrand an existing company since this is the field I love and will pursue.
This was my thesis project. I was free to do showcase any project but I chose to rebrand an existing company since this is the field I love and will pursue.
SCHOOL
William Paterson University
Wayne, New Jersey
William Paterson University
Wayne, New Jersey
COURSE
INSTRUCTOR
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DATE: Sep.27.2010POSTED BY: BryonyCATEGORY: Consumer Product COMMENTS:
TAGS: advertising, netgear, packaging, stationery, system manual, typography, uniform, website,
Alberto VO5 by Simi Mahtani
ASSIGNMENT
I decided to create a re-packaging of the Alberto VO5 hair care line for my design class. After discussing the idea with my professor, my challenge was to keep the same Alberto VO5 mark, while redesigning the graphics and packaging, to give the line more of an attitude. I was also tasked with designing an entire line for the updated packaging and products for the traditionally shampoo and conditioner only line.
I decided to create a re-packaging of the Alberto VO5 hair care line for my design class. After discussing the idea with my professor, my challenge was to keep the same Alberto VO5 mark, while redesigning the graphics and packaging, to give the line more of an attitude. I was also tasked with designing an entire line for the updated packaging and products for the traditionally shampoo and conditioner only line.
SCHOOL
Syracuse University
Syracuse, New York
Syracuse University
Syracuse, New York
COURSE
Communications Design
Communications Design
INSTRUCTOR
Robert Cooney
Robert Cooney
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DATE: Sep.20.2010POSTED BY: BryonyCATEGORY: Consumer Product COMMENTS:
TAGS: Alberto VO5, packaging,
Justice Madison by C.Tyson Jones
ASSIGNMENT
To identify a brand who's identity was not effectively communicating with it's target demographic. To redesign that company's identity in order to increase recognizability and communication.
To identify a brand who's identity was not effectively communicating with it's target demographic. To redesign that company's identity in order to increase recognizability and communication.
SCHOOL
Portland Community College
Portland, OR
Portland Community College
Portland, OR
COURSE
Graphic Design 5: Branding
Graphic Design 5: Branding
INSTRUCTOR
Matt Morasky
Matt Morasky
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DATE: Jun.08.2010POSTED BY: BryonyCATEGORY: Consumer Product COMMENTS:
TAGS: icon, justice madison, logo,
Sherwin Williams by Stephen Pecoraro
ASSIGNMENT
Project was to choose an existing company, and to redesign the logo, and make further considerations in collateral materials such as letterhead, business card, etc.
Project was to choose an existing company, and to redesign the logo, and make further considerations in collateral materials such as letterhead, business card, etc.
SCHOOL
Rochester Institute of Technology
Rochester, NY
Rochester Institute of Technology
Rochester, NY
COURSE
Symbols and Icon Design
Symbols and Icon Design
INSTRUCTOR
Carol Fillip
Carol Fillip
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DATE: Jun.01.2010POSTED BY: BryonyCATEGORY: Consumer Product COMMENTS:
TAGS: icon, logo, process, sherwin williams,
Marion Kay by Luke Shuman
ASSIGNMENT
Rebrand Marion-Kay Spices.
Rebrand Marion-Kay Spices.
SCHOOL
Taylor University
Taylor University
COURSE
Product ID
Product ID
INSTRUCTOR
Ryan James
Ryan James
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DATE: May.28.2010POSTED BY: BryonyCATEGORY: Consumer Product COMMENTS:
TAGS: advertising, applications, logo, marion kay, packaging, stationery,
Realistic by Jason Permenter
ASSIGNMENT
This project involved reinventing and reviving a dying brand by extending the audience and type of products in new directions. Any brand could be chosen, as long as there was a clear need or possibility of reinterpretation and innovation.
This project involved reinventing and reviving a dying brand by extending the audience and type of products in new directions. Any brand could be chosen, as long as there was a clear need or possibility of reinterpretation and innovation.
SCHOOL
Academy of Art University
San Francisco, CA
Academy of Art University
San Francisco, CA
COURSE
Nature of Identity
Nature of Identity
INSTRUCTOR
Hunter Wimmer
Hunter Wimmer
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DATE: May.26.2010POSTED BY: BryonyCATEGORY: Consumer Product COMMENTS:
TAGS: applications, branding book, logo, logo detail, typography,
Goya by Jessica Suhr
ASSIGNMENT
The assignment was to redesign an existing logo of a well known food company.
The assignment was to redesign an existing logo of a well known food company.
SCHOOL
University of Louisville
University of Louisville
COURSE
Letterforms II
Letterforms II
INSTRUCTOR
Steve Skaggs
Steve Skaggs
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DATE: May.14.2010POSTED BY: BryonyCATEGORY: Consumer Product COMMENTS:
TAGS: alternatives, goya, ligatures, logo, typography,
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