Announcement
Best of 2017
UnderConsideration
Here are our favorite twelve menus shown on Art of the Menu this year. We will be back with our regular programming on January 9, 2018. No other posts will be published until then.
Posted
By Armin on 12.26.2017
No. 12
Design
Thoughts
If the actual design of this menu were better it would have taken one of the top spots. The use of pegboard is quite original and likely to spur imitators.
No. 11
Design
Thoughts
This drinks menu looks as if it fell from Paul Revere’s coat pocket. Classy and leathery.
No. 9
Design
Thoughts
The combination of gray fabric with the accent yellow and green is pretty great as is the slightly odd typographic choice for the covers.
No. 8
Design
Thoughts
I don’t usually go for photo-driven menus but this one committed fully to showcasing their drinks in an interesting way and each drink is portrayed like a little work of surrealist art.
No. 7
Design
Thoughts
I still don’t know why I gravitate towards these menus so much… the typography is simple but pretty great from top to bottom.
No. 5
Design
Thoughts
If you are going to go Viking you go the full Viking… this looks like it was hand-sewn by Erik the Red.
No. 4
Design
Thoughts
Great typography on the menus and a clever way of hanging/displaying the menus with a leather hook. The complementary drinks menu in kraft paper is quite nice as well.
No. 3
Design
Thoughts
A bright and happy combination of colored paper and cool boards with the logo watermarked on the backs.
No. 2
Design
Thoughts
Super elegant with the dark brown cover and gold foil while also very playful with the meandering “O”s.
No. 1
Design
Thoughts
Every year, a simple menu like this, is what gets me… great shift in sizes and trims to create a layered feel, a great selection of colored papers, an unexpected binding device, and, of course, killer type and layout.
About
Art of the Menu, is a division of UnderConsideration, cataloguing the underrated creativity of menus from around the world.
Art of the Menu uses Typekit to render Proxima Nova by Mark Simonson and Adelle by Type Together.
Art of the Menu is run with Six Apart’s MovableType 6.8.8
All comments, ideas and thoughts on Art of the Menu are property of their authors; reproduction without the author’s or Art of the Menu’s permission is strictly prohibited
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
