Packaging by Grip for Death’s Door Spirits

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CLIENT

Death’s Door Spir­its launched in 2005 as an exper­i­ment con­nect­ing farm­ers to end con­sumers with super pre­mi­um spir­its. From grow­ing red win­ter wheat on Wash­ing­ton Island, WI, and dis­till­ing and bot­tling the prod­ucts for sale, Death’s Door Spir­its evolved from a small local brand to a cor­ner­stone in the craft spir­its movement. 

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BRIEF

Death’s Door Spir­its asked us to cre­ate a new prod­uct that would fit into their cur­rent line-up for Won­der­mint Schnapps, a prod­uct inspired by the sto­ry of Hen­ry Rowe Schoolcraft.

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APPROACH

Inspi­ra­tion for Death’s Door pack­ag­ing is drawn from his­tor­i­cal exam­ples of per­fume bot­tles and apothe­cary labels. Each spir­it is craft­ed from wheat grown on Wash­ing­ton Island, WI, and Death’s Door helps facil­i­tate the island’s return to sus­tain­able farm­ing prac­tices. Won­der­mint Schnapps Liqueur, the lat­est addi­tion to the Death’s Door fam­i­ly, is also inspired by H. R. Schoolcraft―noted Amer­i­can geo­g­ra­ph­er, geol­o­gis, and ethnologist―who drew accounts of the Wis­con­sin ter­ri­to­ry dur­ing his 1832 expe­di­tion to find the source of the Mis­sis­sip­pi River.