CATEGORY

Offset

RANK

Best of Category

PRODUCTION DETAILS

Quantity

Limited print run

Page Count

448 + cover + wrap

Paper Stock

Art, Matt

Number of Colors

CMYK

Dimensions

8.5 × 11

Binding

Perfect bound

Special Techniques


ADDL. DESIGN CREDITS

Designers

Tony Brook, Claudia Klat, Elena Carl


ADDL. PRODUCTION CREDITS

Production Manager

Sam Stevenson


TAGS

, , , ,


LINKS

Unit Editions
C&C Offset Printing Co.

Book by/for Unit EditionsBook by/for Unit EditionsBook by/for Unit EditionsBook by/for Unit EditionsBook by/for Unit Editions

CLIENT

Unit Edi­tions is a pro­gres­sive pub­lish­ing ven­ture pro­duc­ing high-quality and good value books on graphic design and visual cul­ture. They com­bine impec­ca­ble design and pro­duc­tion stan­dards with insight­ful texts and infor­ma­tive com­men­taries on a wide range of subjects.


BRIEF

A mono­graph of the leg­endary Herb Lubalin, one of the fore­most graphic design­ers of the 20th cen­tury. Along with Saul Bass and Paul Rand, Herb Lubalin forms a trio of Amer­i­can graphic design greatness.


APPROACH

This metic­u­lously researched book offers a com­plete career overview of Herb Lubalin, begin­ning with his early days as one of the orig­i­nal Mad Men in the New York, NY, adver­tis­ing world of the 50s and 60s, and con­tin­u­ing into the years of his great­est achieve­ments as one of the world’s most influ­en­tial typog­ra­phers and graphic designers.

PRODUCTION LESSONS

Cre­at­ing a boxed and num­bered lim­ited edi­tion run of 1,000 copies was a chal­lenge and a first for Unit Editions.

Judge’s Com­ments
Design mas­ter Tony Brook and author extra­or­di­naire Adrian Shaugh­nessy have out­done them­selves with this remark­able doc­u­ment of delight: Lubalin.  My old teacher, Herb, him­self, would have grunted with delight see­ing this—words, curi­ously, not being his thing. He was all about the type, and so is this gor­geous book. — Stephen DoyleClas­sic and beau­ti­ful design, with excel­lent print­ing to match. — John Ear­lesIt’s easy to find com­pro­mise in an exten­sive pub­li­ca­tion ded­i­cated to the work of one indi­vid­ual. We’ve all seen them. Can’t put this exquis­ite piece in that cat­e­gory. Too nice and too big, it gets a bushel bas­ket all its own. And it was heavy enough that it could dou­ble as a homi­cide weapon so there’s some more atta-boy points. — Jim Sher­radenIt’s dif­fi­cult not to admire a tome of the col­lected works of one of the country’s best design­ers, but one that is superbly pro­duced, with nuanced design, is one that is as cov­etable as one could hope. — Marc Eng­lish

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