Not owning a car currently, and having owned one but not exactly cared about it a few years ago, I am rather oblivious to anything related to a car. But there is one thing that is impossible not to notice: License plates. And I’m not referring to vanity plates, but to the incredible amount and variety of license plates across the country, not to mention across the world.
Within one city you can see dozens of different license plates on cars from the overly simple to the overly decorated with whatever the state animal, flower, fruit or landmark is. Georgia has peaches, California has palm trees and suns, Colorado sports the Rocky Mountains and Louisiana has a… pelican? (I’m sure this is some part of Louisiana culture that I’m missing out on).
With State and Government departments in the US being so controlling you’d think there might be a very strict standard for license plates. Some guidelines to control which typeface is optimal for display in all sorts of weather conditions and all times of day and night, maybe even a set size or shape, heck, even a background color (white?) would be helpful. Yet, there is none, it’s a freely-willy situation, every state is left to their own taste and own interpretation of what makes a license plate useful.
Obviously, these looseness gives way to some cool-looking license plates and is a nice way of knowing that you are in another city, driving in a different highway and also makes for some excellent online galleries, like this one. But, when design decisions are left to state officials you know things can get ugly. And I’m not arguing for nicely kerned license plates, just some common decency of what is readable on the road.
Granted, nobody might care about what their license plate looks like (although products like this prove otherwise) or whether the x-height of the typeface used is the optimal, but maybe a bit of consistency could be helpful? Just a tiny bit? Maybe? No?
Thanks to Jim Lasser for the topic.
this is one of the new ones in minnesota, pretty cool. i'm just happy when i see something interesting, or at least not terribly ugly. standards? it might be a good idea, but I think most states are competent enough on their own.
On Jan.26.2004 at 09:53 AM