I’ve been hearing a lot of negatives about the AIGA conference, which saddens me. But I’ve been thinking about a very fundamental issue. It’s one thing to address social concerns and how as a profession we can address them, or even in a utopian sense, make the world a better place. But that’s not the reason for jumping into the field.
Why did we become graphic designers in the first place?
I wanted to be a nuclear physicist but I failed algebra three times. I also wanted to be a cartoonist but did not possess the talent to make a living — or to transcend those who were so much better. But I didn’t simply settle for graphic design as a default. While I may have fallen into art direction, I was motivated by the act of making stuff with type and image, some things which were important and some more ephemeral, and that, frankly, was truly exciting. And you know, it’s still exciting to see things published for others to see. This is not some high falutin theoretical discourse on the nature of communications in modern life, but rather a fundamental urge to make stuff well.
Why did you honestly (and without being maudlin) become a graphic designer? And why continue?
Note from Armin: It’s my pleasure to welcome Steve as Speak Up’s honorary, occasional, when-the-mood-strikes gadfly.
Welcome Steve.
I think I became a designer because of the Mac. I was doing rudimentary high school newspaper design on an Apple IIe (without realizing I was already becoming a designer), but the Mac just enthralled me. The fonts. The ability to make a simply layout in the first version of Pagemaker. That was cool. I could make papers longer than they really were by switching fonts and sizes. And, printed on the big huge Apple Laserwriter we had, my papers always looked better than anyone else's.
So that was the beginning.
I continue being a designer because I simply believe everything can look better than it does. I have come to understand and embrace its value to business, but I'd be lying if I said that's what drove me. I did, and still do, want to make nice things. And really, what's so wrong with that?
On Nov.14.2003 at 09:30 AM