This post might alienate most web designers, so sorry about that.
Few things make print designers drool as much as a nice piece of paper. The smoothness� the texture� the color� the dot gain� the 98 brightness� coated, uncoated, matte, glossy, silk� fine, I’ll stop, you get the idea.
What makes you choose a certain paper? How do you decide? Price, quality, performance on press? Because of the overproduced promotions that can’t be matched by any realistic budget? By brand? French Papers, Smart Papers, Fox River, Sappi, Storaenso, Gilbert?
No matter why or how you choose paper there is no denying that it is one of best aspects of print design. And it will never be matched by any nice piece of HTML or Flash.
I like the pretty colors.
On Feb.04.2003 at 09:19 AM