A small excerpt from Milton Glasers’ presentation at the 2002 AIGA’s VOICE conference
A butcher was opening his market one morning and as he did a rabbit popped his head through the door. The butcher was surprised when the rabbit inquired �Got any cabbage?’ The butcher said �This is a meat market — we sell meat, not vegetables.’ The rabbit hopped off. The next day the butcher is opening the shop and sure enough the rabbit pops his head round and says �You got any cabbage?’ The butcher now irritated says �Listen you little rodent I told you yesterday we sell meat, we do not sell vegetables and the next time you come here I am going to grab you by the throat and nail those floppy ears to the floor.’ The rabbit disappeared hastily and nothing happened for a week. Then one morning the rabbit popped his head around the corner and said �Got any nails?’ The butcher said �No.’ The rabbit said �Ok. Got any cabbage?’
The rabbit joke is relevant because it occurred to me that looking for a cabbage in a butcher’s shop might be like looking for ethics in the design field. It may not be the most obvious place to find either.
I didn’t get the rabbit joke, but his conclusion makes it so true. If you have the time, download this PDF and read it, it is worth the time. It’s just a nice reflection on the work we do everyday and the importance of enjoying it and being honest to your clients, your client’s clients and yourself.
Is there some reason to believe that a poverty of ethics is restricted to the design field? It seems restricted to any enveavor conducted by humans. There will always be a temptation to take short-cuts to get ahead. There will always a group, sometimes large, sometime small, that is willing to make short term gain at the expense of the community.
On Sep.12.2002 at 09:36 AM