Invitation for/by Wright

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CLIENT

Wright is a Chica­go, IL, based auc­tion house spe­cial­iz­ing in mod­ern and con­tem­po­rary art and design. Auc­tions are metic­u­lous­ly curat­ed across the spec­trum of 20th and 21st cen­tu­ry design.

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BRIEF

This suite announced the open­ing of Wright’s gallery in New York, NY, and includ­ed a VIP invi­ta­tion to the open­ing night cel­e­bra­tion of the Decem­ber 2013 Design Exhibition.

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APPROACH

The suite includes a foil stamped slip­case, let­ter­pressed invi­ta­tion, and a book­let fea­tur­ing items in the exhibition—all mailed in an A10 black enve­lope, foil stamped with Wright’s logo and address. A slip­case with both white and black foil stamp­ing empha­sized the addi­tion of Wright’s New York loca­tion. The small run of VIP invi­ta­tions were let­ter­pressed with a split-foun­tain to cre­ate the col­or gradient—no two pieces were alike. The book­let was print­ed on vel­lum cre­at­ing a lay­ered com­po­si­tion of sil­hou­ettes and type. Spine sewing with gray thread com­plet­ed the book­let design to cel­e­brate the exhibition.