CATEGORY

Foil Stamp

RANK


PRODUCTION DETAILS

Quantity

1,500

Page Count

Number of Colors

CMYK + 2

Binding

Dimensions

2.75 × 3.75

Paper Stock

TerraSkin, Dead Matte finish, 4mm

Special Techniques

Foil stamp
Aqueous matte varnish


DESIGN CREDITS

Creative Director, Designer and Production

Karl Heine

Creative Director, Copywriter, and Website

kHyal

Handletterer

Gerard Huerta


PRODUCTION CREDITS

Foil stamping

Precision Label Corporation

Live Comps

A2A Studio Solutions


TAGS

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LINKS

creativeplacement.com
logotech-inc.com

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CLIENT

cre­ative­place­ment pro­vides 25 years tal­ent of sus­tain­able solu­tions. Our exper­tise is in pack­ag­ing, print, inter­ac­tive, and adver­tis­ing pro­fes­sion­als. Senior lev­el through emerg­ing tal­ent build­ing brands, agen­cies and design firms through­out the greater New York Metro area.


BRIEF

We want­ed to show off the metal­lic nature of our illus­trat­ed type. Foil stamp­ing was the only option.


APPROACH

We’ve always loved humor in mar­ket­ing and adver­tis­ing and we’re not immune to play­ing with words our­selves. So we bring you “Cre­ative Placem­ints”, a deli­cious play on words. The label need­ed a styl­ish retro feel with a mod­ern twist. We used Ter­raskin for the sub­strate, which is high­ly sus­tain­able. The main focus was to high­light the illus­trat­ed type with cop­per foil to achieve our desired effect. The mat­te var­nish allowed the label to dis­ap­pear so it looked like it was direct­ly print­ed on the tin.

PRODUCTION LESSONS

We ask a lot of questions when combining digital printing and foil stamping from two different vendors with a new stock and varnish. It was to the credit of Logo Tech to test run and stamp prior to final production.

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