Elana Schlenker is a designer and art director based in Brooklyn, NY, who specializes in publication and print design.
I set out to create an upbeat holiday mailer and business card that reflected my love for color and my attention to detail and form.
By using a rainbow foil stamp with a gradation much larger than the print area on my business cards, I was able to create a series of cards in varied color combinations without incurring additional printing costs. To offset the slick foil stamping I selected a tactile gray board. This resulted in a final product that is eye-catching but not fussy—much like my own work.