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BROWSE
Dutch Harvest Hemp Tea Packaging
Production Method
Flexography
Design
Arjan van Woensel a.k.a. Tenzing
Designer: Arjan van Woensel a.k.a Tenzing
Client: Esther Molenwijk, Dutch Harvest
Illustrator: Walther Otto
Printer: Baginco
Bio-waste paper manufacturer: Paperwise
Cellulose-based plastic lining: Bio4Pack
Printing
Baginco
When off-the-rack resources and solutions don’t provide what you need, do your research and connect those that need to be connected to fulfill your vision. In this case matching sustainable materials to make a 100% eco-friendly product that leaves no trace.
Dimensions (Width × Height × Depth)
3.14 × 9.84 × 1.96 in.
Page Count
–
Paper Stock
Paperwise Biowaste / Bio4Pack eco-lining
Number of Colors
3
Varnishes
–
Binding
Glued and rolled
Typography
Tungsten
Verlag
Project Description
A tea from Amsterdam... must be hemp tea of course. But if you take a closer look you'll find that it's actually mind blowing in a different way. This is a seriously beautiful tea in 4 melanges and made 100% sustainably. Even the window in the packs is made from biodegradable cellulose-based plastic. The paper pouch is made from agricultural waste. The bags are packed by disabled people in sheltered employment.The design needed to reflect the eco-cred of the product without becoming too weirdy-beardy. We opted for a bold eco-vibe with a special Dutch Harvest character. Dutch Harvest just jumps from the (boring) tea shelves.
Production Lesson(s)
Main challenge was to find real eco-friendly stock and lining and ink and glue. For instance: all existing, of-the-shelf bags had some sort of petrochemical liner. We wanted a 100% biodegradable, eco-friendly window in the bag. We had to make two manufacturers work together to create this basically new product. And they did.
Post Author
Bryony Gomez-Palacio
Editor of FPO and co-founder of UnderConsideration LLC.
More: Online / On Twitter
Date Published
August 10, 2017
Filed Under
Flexography
Packaging
Tagged with
Bio4Pack eco-lining
flexography
packaging
Paperwise Biowaste
PMS
Tungsten
Verlag
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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