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2009

2017

ADV @ UNDERCONSIDERATION      Peek here for details

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BROWSE


Lead Image

The incredibly tight registration on the back of this business card could easily be the envy of a few production departments across the world. With no room for mistakes it sure delivers on its attention to detail and sophistication that the business owner lives by. 

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Client

Zeisner Design


Quantity Produced

500


Production Cost

500


Production Time

1 week

Dimensions (Width × Height × Depth)

3.5 × 2 in.


Page Count


Paper Stock


Number of Colors

2

Varnishes


Binding


Typography

Klim Type Calibre

 


Zeisner Design Business Cards
Zeisner Design Business Cards
Zeisner Design Business Cards
Zeisner Design Business Cards
Zeisner Design Business Cards
Zeisner Design Business Cards
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Project Description

The aim was to design a simple yet sophisticated business card for product designer Daniel Zeisner, who specializes in luxury goods and jewelry. The stylized Z logo is embedded in an embossed pattern on the back which changes depending on lighting.

Production Lesson(s)

Everyone, including the printer, was surprised by the effect created by the pattern when moving the card. Depending on the angle, some parts of it disappeared because they didn't cast shadows. ”

Post Author

Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter

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Date Published

April 17, 2017

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Filed Under

Business Cards
Foil stamp
Letterpress

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

Syndicate / RSS Feed

All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc



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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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