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BROWSE
Carolina Manresa Identity Materials
Production Method
Deboss
Offset
Design
Senyor Estudi
Designers: Lluís Serra, Mireia Sais
Designer Trainer: Claudia Pla
Printing
Grafiques Trayter
The production of these materials was messed up once, but that did not change the fact that the concept was strong and the execution could be accomplished as intended. A second go around delivered stunning results.
Client
Carolina Manresa
Quantity Produced
Business cards: 1,000
Envelopes: 1,000
Prescription paper: 5,000
Production Cost
–
Production Time
–
Dimensions (Width × Height × Depth)
Business cards: 2.16 × 3.35 in.
Envelopes: 4.33 × 8.66 in.
Prescription paper: 8.27 × 5.91 in.
Page Count
–
Paper Stock
Conqueror / Connoisseur 100% Cotton / Soft White / Envelopes DL 110x220mm
Conqueror / Connoisseur 100% Cotton / Soft White / 110gr
Conqueror / Connoisseur 100% Cotton / Soft White / 300gr
Number of Colors
1
Varnishes
–
Binding
–
Typography
Mallory
Project Description
Pretty bites, healthy smiles. Health and aesthetics come together in a single objective for Carolina Manresa, a doctor and professor of dentistry at the University of Barcelona. The fifteen pieces that make up her name combine to “bite” a logotype in the shape of a letter “C”,recalling the characteristic plaster moulds.Production Lesson(s)
First production failed. Printers mistake emboss mold for deboss mold. To look like a bite it should be debossed. An embossed mold is not the same as a debossed mold inverted. It stamps totally different.
Post Author
Bryony Gomez-Palacio
Editor of FPO and co-founder of UnderConsideration LLC.
More: Online / On Twitter
Date Published
October 31, 2016
Filed Under
Deboss
Identity Materials
Offset
Tagged with
business card
Conqueror
deboss
identity materials
Mallory
offset
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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