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BROWSE
Little Brave Shop Identity Materials
Production Method
Foil stamp
Design
The Bakery design studio
Printing
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Any identity that incorporates an elegant mongoose is going to catch my attention. Add gold foil and carefully crafted materials too, and you turn me into a fan.
Project Description
Opening a clothing shop in Moscow takes courage. The competion is tough, laws are ridiculous and the customer has seen it all. So when tasked with naming and creating an identity for a brand new tiny boutique we decided to reflect on the situation. We called the place "Little Brave Shop" and chose a mangoose as a symbol.We drew the mascot as a preppy gentleman with a cane made out of a cobra. We decided to dress it differently every season to represent the selection of garments currently on sale. As part of the job we also art-directed photoshoots for a lookbook and online shop. The idea was not to use professional models, but friends and people not afraid to try something new.
Post Author
Bryony Gomez-Palacio
Editor of FPO and co-founder of UnderConsideration LLC.
More: Online / On Twitter
Date Published
August 12, 2016
Filed Under
Foil stamp
Identity Materials
No Data
Tagged with
foil stamp
identity materials
natural paper
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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