ADV @ UNDERCONSIDERATION Peek here for details
BROWSE
A perfect combination of hand-made gifts with the tools and toys found in design offices, these small tokens bring the best of both through four, unexpected hoofs.
Dimensions (Width × Height × Depth)
–
Page Count
–
Paper Stock
80 C
Number of Colors
–
Varnishes
–
Binding
–
Typography
Custom lettering
Project Description
On the Jewish holiday of Purim, it's customary to give gifts of food to friends, called mishloach manot in Hebrew and shalach manos in Yiddish. I've been designing my own mishloach manot boxes the last few years as seasonal self-promotional pieces that carry with them a deep connection to heritage and tradition. These boxes were inspired by an episode in the Book of Esther (which tells the story of Purim) in which King Achashverosh/Ahasuerus commands Haman to parade Mordecai around the city in appreciation for saving the king's life. I cut the paper with a desktop cutting machine into horse bodies and then gave them Dum Dum lollipop legs. The horses' right sides have an incised Purim message from me, and the left sides features a quote from the Book of Esther (6:11): "Thus shall be done to the man the king wishes to honor," forcibly declared by Haman as he leads Mordechai down the streets of Shushan. The text and details are cut, not printed, and the boxes are held together with interlocking tabs so as to not adhesives. English and Hebrew lettering was custom-designed for this project. Happy Purim!Production Lesson(s)
I had designed very snug holes in the paper for the lollipop legs to fit through that would be tight enough to hold the the body in place. I realized it was much easier to use one lollipop stick to poke all the holes first and then insert all four lollipops than to insert the lollipops one at a time.
Post Author
Bryony Gomez-Palacio
Editor of FPO and co-founder of UnderConsideration LLC.
More: Online / On Twitter
Date Published
April 26, 2016
Filed Under
Die-cut
Packaging
Tagged with
Custom lettering
die-cut
packaging
self promotion
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
Twitter @ucllc
Sign-up for Mailing List
Mailing list managed by MailChimp
Thanks to our advertisers
About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
Related entries
Legion Paper All National Stationery Show Promotion
Ministry of Environment in Colombia Poster
Wakeboarding Magazine Athelete Award
“Let’s bite Till Die” Book
Twist Packaging