For Print Only

A Division of UnderConsideration

Hub Business Cards

Production Method

Moquin

The team at Hub figured out a good way to have tricked-out business cards without breaking the bank, especially when new cards were needed for a new hire. By ordering a large quantity of blank business cards, and a stamp per employee they were able to spend more on the generic part of the cards. And it sounds like once they figured out a system to stamp the cards with a consistent use of the alloted space they were on a roll. — Bryony

Client

Self-promotion

Quantity Produced

2,000

Production Cost

–

Production Time

–

Dimensions (Width × Height × Depth)

–

Page Count

–

Paper Stock

–

Number of Colors

2

Varnishes

–

Binding

–

Typography

Berthold Akzidenz Grotesk

“View From A Blue Moon” Book

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Project Description

When Hub had the opportunity to redesign the agency business cards, we also wanted to eliminate the expense of having to reproduce custom cards for new employees. So we came up with the solution to customize them ourselves by using hand stamps for the front of the cards. The back side is an embossed map of the Presidio. Additional details include hand-painted edges and four different 'pin' stamps to call out our specific location in the Presidio in San Francisco.

Production Lesson(s)

Finding the perfect ink for the rubber stamps proved difficult. We experimented with countless pre-inked and custom Pantone pads. We learned that custom ink pads require bulk orders (5 gallons!) and are more watery than their counterparts. We settled on a good pre-inked pad that holds onto the paper well and matches Hub's deep green color.

We also quickly discovered the challenge of stamping the same area on every card. Our stamps were designed to take up the majority of white space, so there wasn't much room for error. We ended up having a simple, plastic rig made that fits perfectly to the card and stamp. As a result, the placement of the information is consistent and allows for the subtle imperfections of the stamped ink to shine through.

Post Author

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter

Date Published

April 6, 2016

Filed Under

Business Cards
Emboss
Rubber stamp

Tagged with

Berthold Akzidenz Grotesk
business card
emboss
pms
rubber stamp

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.