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BROWSE
Zady Essentials Collection Packaging
Production Method
Silkscreen
Design
Zady | Elizabeth Carey Smith, Design Director
Printing
Elysia Mann, All Along Press
More and more we find companies that are genuinely concerned with the environment and their impact on it. Through this package Zady reveals every aspect of the item of clothing at hand so that the customer is fully aware of what the purchase entails. Lovely use of graphics, and the simplicity of the production are a nice tie-in to the message.
Dimensions (Width × Height × Depth)
–
Page Count
–
Paper Stock
–
Number of Colors
1
Varnishes
–
Binding
–
Typography
Mercury
Gotham
A custom, house-made grotesque
Project Description
With the freshman release of Zady's eponymous clothing line, we needed packaging that complimented both the product and the process. As an ethical fashion company, transparency is paramount. We show and tell every step of the process of the making of our clothing, differences between conventional and organic processes, and the impacts clothing can have on the environment and workers. So we made custom screen-printed paper bags to package each product we made in the F/W season, because Process Matters, Quality Matters, Honesty Matters.Production Lesson(s)
We were concerned about the thin line weights holding up, but Elysia did an amazing job of holding the intricate details in her screening.
Post Author
Bryony Gomez-Palacio
Editor of FPO and co-founder of UnderConsideration LLC.
More: Online / On Twitter
Date Published
January 25, 2016
Filed Under
Packaging
Silkscreen
Tagged with
1 color
package
PMS
silkscreen
thin paper
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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