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BROWSE
Another Colour Business Cards
Production Method
Letterpress
Design
Another Colour
Art Director: Steve Scott
Graphic Designer: Lauren Finks
Printing
Dolce Press
Sydney based agency Another Colour outsourced production of their vibrant business cards to the United States because they were hard-pressed to find a printer in Austraila willing to duplex and blind-deboss.
Client
Self-promotion
Quantity Produced
1,000 of each card
Production Cost
–
Production Time
2 Weeks
Dimensions (Width × Height × Depth)
–
Page Count
3.5 × 2.1 in.
Paper Stock
Crane / Lettra / Fluorescent White / 300gsm
Neenah / Astrobrights / Martian Green / 80lb
Neenah / Astrobrights / Lunar Blue / 80lb
Neenah / Astrobrights / Re-entry Red / 80lb
Number of Colors
1 fluorescent ink per card
Varnishes
Blind debossing
Binding
Duplexing
Typography
Apercu
Proxima Nova
Project Description
Another Colour is a design agency based in Sydney, Australia. Our dynamic identity features a logo that appears in an array of colours, literally demonstrating the company's name.When designing our business cards we knew we wanted a quality letter-press printed piece that would make a great first impression and start a conversation with prospective clients.
Each employee at Another Colour has a self-assigned colour which they use for their online profile and in their e-signature. To carry this through to our business cards, corresponding fluorescent inks and papers were chosen.
Our details were letterpressed in fluorescent inks onto Crane Lettra 300gsm, a toothy stock ideal for letterpress. For the card backs, the company emblem was blind embossed onto matching coloured papers from the Neeneh Astrobrights range: a fun neon-coloured collection. After printing, both sides were bonded to produce a series of colourful cards with an impressive weight.
Production Lesson(s)
With limited quality printers specialising in letterpress in Australia, we looked to Dolce Press in the US to produce our cards. Shipping added to the print timing, but it meant we could use neon papers (not available in Australia). Local printers were not keen to blind deboss and duplex our cards but Dolce Press were able to achieve a sharp result without any issue.
Post Author
Kelly Cree
Writer for UnderConsideration LLC.
More: Online / On Twitter
Date Published
September 11, 2015
Filed Under
Business Cards
Letterpress
Tagged with
blind deboss
crane
duplex
neenah
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
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Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
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Brand Nieuwe Conference / Ditto but in Amsterdam.
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