ADV @ UNDERCONSIDERATION Peek here for details
BROWSE
Designer and illustrator Joseph Veazey—with help from the nimble fingers of his elves design team — rolls his hand-die-cut eyes and sticks out his hand-pulley-system-ed tongue at the holidays.
Client
Self-promotion
Quantity Produced
75
Production Cost
$300
Production Time
1 Week
Dimensions (Width × Height × Depth)
5 × 7 × 0.1 in.
Page Count
–
Paper Stock
White Uncoated 100#
Number of Colors
CMYK
Varnishes
–
Binding
Hand-assembled
Typography
Hand-drawn
Project Description
Annual personal holiday card which consists of a pink envelope with a die cut face, which opens to reveal a green card. The card opens to reveal a colorful face with tongue sticking out that functioned as a pull tab. When the tongue is pulled, the character's eyes roll back in his head as the words "HAPPY HOLIDAYS," illustrated by hand, slide into view.Production Lesson(s)
The construction of this project was done completely in the studio by the designer's team. It is a deceptively complex mechanism that links the pull tab to the eyes - which actually involves a string and pully system hidden behind the face. Individual pieces of string were cut, tied, and glued behind each face before mounting to the card. Die cutting on the envelope was done in-studio on a small diecutting press.
Post Author
Kelly Cree
Writer for UnderConsideration LLC.
More: Online / On Twitter
Date Published
April 13, 2015
Filed Under
Digital
Holiday Card
Tagged with
die-cut
hand lettering
hand-assembled
hand-gluing
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
Twitter @ucllc
Sign-up for Mailing List
Mailing list managed by MailChimp
Thanks to our advertisers
About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
Related entries
Black Sheep Studio Business Cards and Promotional Items
E.A.S.E. Stationery Set
“A to Z Letters for Sale” Promo
End of Work iPad and Notebook Cases
CNN Digital New Hire Kit