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BROWSE


Lead Image

Applegreen Annual Report

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Production Method

Digital

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Design

Biográfica

Concept, design and illustrations: Biográfica
Photography: Rafael García

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Printing

TF Editores

Irish convenience store chain, Applegreen, celebrates their 21st anniversary with an annual report featuring illuminated, hand-crafted paper cut outs representing tangible growth.
 

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Client

Applegreen


Quantity Produced

300


Production Cost


Production Time

Dimensions (Width × Height × Depth)


Page Count

78


Paper Stock


Number of Colors

Varnishes


Binding

PUR glue binding


Typography

 


Applegreen Annual Report
Applegreen Annual Report
Applegreen Annual Report
Applegreen Annual Report
Applegreen Annual Report
Applegreen Annual Report
Applegreen Annual Report
Applegreen Annual Report
Applegreen Annual Report
Applegreen Annual Report
Applegreen Annual Report ---

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Project Description

Annual Report for Irish forecourt retailer, Applegreen.

To mark the 21st anniversary of the company we worked to create a piece that would reflect and celebrate the journey travelled, and more importantly, the journey ahead. Through sixteen hand crafted paper cut-out illustrations, illuminated and photographed, we visualized the concept of tangible growth.

Production Lesson(s)

Working for the first time with this paper cut-out technique, we learned that it is better to use colored paper instead of adding colour in Photoshop, despite the limitations this entails.”

Post Author

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter

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Date Published

March 2, 2015

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Filed Under

Digital

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End