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BROWSE
Severed Thumb Drives
Production Method
Digital
Design
Rethink
Creative Director: Ian Grais, Chris Staples
Art Director: Hans Thiessen
Writer: Sean O'Connor
Photographer: Justin Poulsen
Prop Builder: Justin Poulsen
Printing
MGS Print Marketing
This “digit-al” promotion for photographer Justin Poulson emphasizes his prop-making skills over post-production prestidigitation.
Dimensions (Width × Height × Depth)
–
Page Count
–
Paper Stock
–
Number of Colors
CMYK
Varnishes
–
Binding
–
Typography
Brauer Neue
Project Description
Justin Poulsen is a conceptual photographer who specializes in building physical props–rather than relying solely on digital wizardry–to make ideas come to life.To demonstrate this, Justin created severed USB thumb drives, molded from his own thumb and loaded with his portfolio, allowing potential clients to experience both the tactile and visual quality of his craft.
Production Lesson(s)
It’s harder to send severed limbs in the mail than you’d expect. Prepare to jump through some hoops.Also, you can watch how it was made here.
Post Author
Jessica Mullen
Writer for UnderConsideration LLC.
More: Online / On Twitter
Date Published
February 17, 2015
Filed Under
Digital
Direct Mail
Tagged with
cmyk
digital
direct mail
promotion
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
Twitter @ucllc
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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