For Print Only

A Division of UnderConsideration

Share The Warmth 2014 Card

Production Method

The team at Sarankco loves any excuse to celebrate, and the holidays are no exception. In lieu of the typical self-promotional propaganda, however, they participate in an annual coat drive—purchasing new coats for those in need. This embroidered announcement let’s friends and clients know that someone will be warm this season because of their gift. — Kelly Cree

Client

Self-Promotion

Quantity Produced

350

Production Cost

$2,750

Production Time

1 month

Dimensions (Width × Height × Depth)

–

Page Count

–

Paper Stock

–

Number of Colors

1

Varnishes

–

Binding

–

Typography

FS Lola

Jessica Little Photography Rebrand

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Project Description

Sarankco is big on celebrations, and the holidays are especially festive. As the year ends, we're especially thankful for our clients and strategic partners. To show our gratitude, we have a holiday tradition of giving back to our neighbors through the New York Cares Annual Winter Coat Drive. On behalf of our clients, we purchase and package new winter coats for those in need of warmth. Our 2014 holiday card was specially designed and produced using our signature colors and a beautiful stitching technique to reinforce the message of our coat drive effort in a visual manner.

Production Lesson(s)

We expected varying results in terms of quality from the embroidery shop, so we decided to adhere the embroidered piece to front of the card so as not to risk wasting any sheets that had already been trimmed, scored, and engraved. Using one shop to score and trim cards to size, another to engrave, and a third to embroider created some complex logistics which required us to do final assembly in-house to meet our deadline.

Post Author

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter

Date Published

January 12, 2015

Filed Under

Engraving
Holiday Card

Tagged with

embroidery

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.