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Lead Image

Originally envisioned as gold metallic on white, designer Wes Kull’s Art Deco inspired Save-the-Date poster for Gatsby-, Hemingway-, and Radiohead-lovers Julee and Dave looks just as striking on all the other paper stocks with which he experimented . 

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Client

JuLee Leopard and Dave Colner


Quantity Produced

20


Production Cost

$80


Production Time

2 Days

Dimensions (Width × Height × Depth)


Page Count

1


Paper Stock


Number of Colors

1

Varnishes


Binding


Typography

Custom Lettering
Brandon Grotesque Bold

 


JuLee and Dave Save-the-Date Poster
JuLee and Dave Save-the-Date Poster
JuLee and Dave Save-the-Date Poster ---

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Project Description

Combining the Art Deco architecture of New York and structural details of the Manhattan Bridge, 19th century blueprints, the Great Gatsby, the book covers of Hemingway and Radiohead's Kid A, this save the date poster celebrates the interests of the couple whose wedding it announces and the city where it took place.

Production Lesson(s)

The poster was originally designed to be metallic gold on white, but we decided to experiment with different color paper to see what would give us the best result. The color of the gold ink changed in surprising ways from one sheet to the next, and it was difficult to pick my favorite to frame for the gift. I decided to just give the couple the entire set to choose from, and switch out whenever they wanted a different scheme.”

Post Author

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter

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Date Published

January 16, 2015

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Filed Under

Save-the-Date
Silkscreen
Wedding materials

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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