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2014 Brand New Conference Program
Production Method
Offset
Design
UnderConsideration
Printing
Classic Color
For this year’s Brand New Conference program we went the full Plike, with not one but two different colors for the cover, layering a red “half” cover on top of a black full cover. The video below (and ensuing photos) illustrate this much better than any lengthy rambling. The black cover has the pattern we developed for the identity and the red cover “completes” the pattern with a sticker that has the remainder of the logo for each line. The stickers were placed by hand by our volunteers on the day before the event. We had the good fortune of working with Classic in Chicago, one of our favorite printers, who nailed this without a hitch.
If you are interested, you can buy a copy of the program; there is a buy button at the end of the post.
Client
Self
Quantity Produced
800
Production Cost
Sponsored printing
Production Time
2 weeks
Dimensions (Width × Height × Depth)
5.5 × 8.5 in
Page Count
112
Paper Stock
Body: Neenah, CLASSIC CREST®, Avalanche White, Smooth, 80 Text
Red half cover: Neenah Plike, Red, 122C
Black full cover: Neenah Plike, Black, 122C
Number of Colors
Body: CMYK
Cover: Spot Gloss Varnish
Varnishes
Spot Gloss Varnish (4 hits!)
Binding
Perfect-bound
Typography
Chicago
Burlingame
Video we made and sent to Classic to explain the concept.
Volunteers the day before the event placing the stickers on the covers.
Buy it!
You can buy the program by itself, or the program with the tote and t-shirt. (To see what those look like, check this post).
Select Destination |
Select Size |
Checkout |
Project Description
Program to distribute to attendees of the 2014 Brand New Conference, a two-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.Production Lesson(s)
When working with a long-distance printer make mock-ups and then do a video explaining what you want! It worked perfectly for us and it probably saved us over a dozen e-mails and possible mixed messages.
Post Author
Armin Vit
Editor of FPO and co-founder of UnderConsideration LLC.
More: Online / On Twitter
Date Published
October 27, 2014
Filed Under
Offset
Program
Tagged with
bnconf
gloss varnish
half cover
neenah
plike
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
Twitter @ucllc
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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