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BROWSE
Hovercraft Against Mankind Promotion
Production Method
Offset
Design
Hovercraft Studio
Printing
Premier Press
For their 2013 client thank you gift Hovercraft created their own pseudo Cards Against Humanity expansion pack. The black-and-white cards feature silly illustrations and design-centered prompts. When combined they present the potential for a plethora of uproarious combinations. In the office they could be a box full of fun. Then again, they might also serve as amusing team building and brainstorming tools when the need arises. ;-)
Dimensions (Width × Height × Depth)
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Page Count
96 cards per box
Paper Stock
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Number of Colors
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Varnishes
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Binding
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Typography
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Project Description
Hovercraft Against Mankind (HAM) was created as a client thank you gift for 2013. We wanted to stay away from generic corporate holiday gifts and give our clients something that embodied the personality and attitude of the studio. We love the game Cards Against Humanity, so the idea of creating our own custom quasi-expansion pack got us excited. We're pretty proud of the end result and our clients were excited to have something memorable and fun to take home and share with their family and friends. #hampointsProduction Lesson(s)
Always run proofs with packaging projects. Because we were buried with client work, we waited to the last minute to produce this. In an effort to get these in-hand before the holidays, we (and the printer) chose to forgo sampling the box. It seemed standard enough, and they do a ton of high end packaging. Wrapping the black board with thick matte finish paper caused the tops to fit so tight that you couldn't get them off without a prybar and eyebrow sweat. After hand stretching a few dozen of them, we all agreed that it made sense to reproduce the box tops with better tolerances and a less-snug fit. Luckily we weren't up against a real delivery date.
Post Author
Duncan Robertson
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
August 6, 2014
Filed Under
Offset
Self promotion
Tagged with
black and white
game
packaging
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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