For Print Only

A Division of UnderConsideration

NextBrand Business Cards

Production Method

Iron Curtain Press

Subtle, blind-embossed texture gives NextBrand—a brand expansion group focused on beauty brands—a finishing touch. — Kelly Cree

Client

1,000

Production Cost

–

Production Time

–

Dimensions (Width × Height × Depth)

–

Page Count

–

Paper Stock

–

Number of Colors

2 + Blind Emboss

Varnishes

–

Binding

–

Typography

Gotham
Whitney

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We attempted to create stylish and sophisticated cards that would stand out and make a strong impression. We wanted them to not only be visually appealing, but we also wanted to create a tactile experience for the recipients. People have definitely taken notice of the thick cotton stock, and the subtle emboss adds a nice finishing touch. There is also an inherent charm with these cards as each one of them was printed and cut by hand, and with great skill. Whether the recipients know it or not, it appears to make a difference.

Production Lesson(s)

Letterpress can be a little more costly and take a bit longer than digital or offset printing, but if you are looking to make an impact and you have the means then we would highly suggest it. We printed locally, which we think was an added bonus. Giving us greater control of the end result, supporting local businesses, and for the pure joy of being able to take part of the process.

Post Author

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter

Date Published

July 2, 2014

Filed Under

Business Cards
Letterpress

Tagged with

blind emboss

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.