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BROWSE
Brownstein Group 50th Anniversary Invitation
Production Method
Offset
Design
Brownstein Group
Executive Creative Director: Dan Shepelavy
Associate Creative Director: Colleen Masters
Senior Art Director: Kyle Ferino
Studio Manager: Mark Schaeffer
Production Manager: Nancy Logan
Printing
Prism Color Corporation
Philidelphia based Brownstein Group celebrates their golden anniversary with happily married dull and spot UV varnishes.
Dimensions (Width × Height × Depth)
–
Page Count
–
Paper Stock
Endurance Silk, 130 Cover
Number of Colors
2 hits of black
Gold foil
Varnishes
Dull aqueous flood
Spot UV over black
Dull Aqueous Trim
Binding
–
Typography
Brandon Grotesque
Magnifique
Project Description
We created this piece in honor of Brownstein Group's 50th anniversary. The company was holding a party in celebration and this was the invitation that preceded it. For the invitation we wanted to play off the fact that the 50th anniversary is the "golden anniversary" and that while we may be older, our ideas and our work are still fresh.Production Lesson(s)
One of the biggest challenges was trying to make the word Old pop off the black background. This was achieved by hitting the background with a dull varnish, and then hitting just the old with a spot uv varnish to give it a high gloss pop. This turned out to be exactly the look we were trying to achieve.
Post Author
Kelly Cree
Writer for UnderConsideration LLC.
More: Online / On Twitter
Date Published
July 17, 2014
Filed Under
Invitations
Offset
Tagged with
aqueous coating
dull aqueous
flood
gold foil
spot uv varnish
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
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