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BROWSE
John B. Connally Senior Graduation Announcement
Production Method
Foil stamp
Letterpress
Design
Juan Coca
Printing
Tumbleweed Press
At first glance, I thought this splendid graduation announcement was designed by a high school student, and I was ready to throw in the towel as a designer. Relieved—but no less impressed—when I realized the package was designed by the graduating’s older brother, this is still the only graduation I’ve ever actually wanted to attend.
Client
Erick Coca
Quantity Produced
25
Production Cost
$350
Production Time
2 Weeks
Dimensions (Width × Height × Depth)
Invitation: 5 × 7 in.
Foil-Stamped Belly-Band: 5 × 12 in.
Page Count
–
Paper Stock
Neenah / Crane Lettra / Ecru White / 110C
Number of Colors
Pantone 117U / Pantone Black 6U / Blind deboss
Varnishes
–
Binding
–
Typography
Filosofia
Univers
Cylburn
Project Description
I approached this project with the idea of creating a truly unique commencement announcement card. I wanted it to reflect the courteous and urbane qualities of the client. I settled on letterpress, known for the remarkable and noteworthy first-impression (no pun intended) it has on people; akin to the personality of the client. The color scheme: A rich gold combined with black to symbolize achievement and the formality of the event, respectively. A blind impression was then added as a transitional medium to help break up pieces of information.Continuing with the concept of an exclusive announcement card, a personalized, foil-stamped belly-band was added. This made for a more complete and elegant presentation.
Also green in color, the carrying envelope was given a roll-over label that was inspired by the idea of a hand-delivered / hand-signed card, which only added to the concept of a truly personalized announcement that still carried school pride. Matching "Thank You" cards included.
Production Lesson(s)
Production went very smooth, and the prints came out just the way I had envisioned them. We did, however face really tight registration, which posed to be more of an obstacle due to the time frame given. Graduation is right around the corner! That being said; be prepared. Time is not always your friend, so plan ahead, and expect a few hiccups here and there. You will thank yourself!
Post Author
Kelly Cree
Writer for UnderConsideration LLC.
More: Online / On Twitter
Date Published
June 10, 2014
Filed Under
Announcement
Foil stamp
Letterpress
Tagged with
belly band
blind hit
envelope
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
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