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BROWSE
D+R Degree Exhibition 2013
Production Method
Digital
Silkscreen
Design
Victor Kanmert
See extended design credits after the project description
Printing
KST
These materials promote the graduation/degree exhibition for three creative programs at the Linnaeus University in Kalmar, Sweden. The design approach combines references to the programs’ focus “towards a sustainable future life” with the university’s existing identity to express unity between the three programs.
Client
Degree Exhibition in Pukeberg 2013, D+R
Quantity Produced
250 pcs. altogether.
Production Cost
$800
Production Time
4 weeks
Dimensions (Width × Height × Depth)
15.75 × 23.6 in
13.8 × 19.7 in
8.4 × 5.8 in
4.7 × 3.2 in
Page Count
–
Paper Stock
Sappi / GalerieArt / Silk / 170g
Sappi / GalerieArt / Silk / 300g
Sappi / GalerieArt / Gloss / 120g
Number of Colors
Four, CMYK
Screen printing color, Brilliant White
Varnishes
–
Binding
–
Typography
Modified Helvetica Neue
Helvetica Neue
Project Description
D+R, Design+Reklam, is the Degree Exhibition of 2013 that combines the three creative programs at the Linnaeus University in Kalmar, Sweden: Design-Product design, Master Design Programme and Advertising, Graphic Design and Visual Communication.The students within Product Design have worked by and interpreted the theme “Towards a Sustainable Future Life” in their degree projects. The Master Programme has worked with how to change user behaviors with design in different cultures. The Advertising Programme exhibit extensive projects created during the study period, such as packaging, identities and book design.
The logo visualizes the union of the three programs were the “D” stand for Design och “R” for Rekalm, Advertising in Swedish. The +-sign unites the two since they are from the same school at the same time as it seperates them since they exhibit different types of work.
The visual identity is inspired from the Linnaeus University own visual identity. By using attributes from that toolbox we created an identity which let people know it was an exhibition from the Linnaeus University. With inspiration form Linnaeus University’s logo, Helvetica Neue is used througout the identity.
The project included units such as: posters, nameplates, packaging and a responsive homepage.
Extended Design Credits:
Maria Grevsjö
Vidar Christiansson
Helena Hajdu-Rafis
Hannes Lövbacka
Production Lesson(s)
Make sure your budget is agreed upon before making too many decisions.
Post Author
Duncan Robertson
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
December 11, 2013
Filed Under
Digital
Packaging
Posters
Self promotion
Silkscreen
Tagged with
clothing
exhibit
name cards
university
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
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Brand Nieuwe Conference / Ditto but in Amsterdam.
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also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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