ADV @ UNDERCONSIDERATION Peek here for details
BROWSE
Paul & Tracey Wedding Communications
Production Method
Digital
Design
Paul Cronin
Printing
Brunel Graphics
For these golf themed wedding invitations designer/groom, Paul Cronin, wanted to infuse a lot of personality but maintain the tradition of a wedding invitation. The variety of cards are based off of golf score cards, and use tartans and iconography similar to traditional golf imagery.
Client
Paul & Tracey
Quantity Produced
300
Production Cost
$400
Production Time
2 weeks
Dimensions (Width × Height × Depth)
12.6875 × 6 in.
Response Post Card: 6 × 4 in
Shower Thank You Card: 4.875 × 6.75 in
Thank You Card: 5.5 × 8.25 in
Page Count
–
Paper Stock
Lynx / Opaque Ultra / White Smooth Cover / 100 lb
Number of Colors
4
Varnishes
–
Binding
–
Typography
Gotham Family
Minion Pro Semibold
Project Description
For our wedding invitations I wanted to infuse as much personality as possible. We are having a golf theme, so I created a dieline that resembles a golf scorecard, and a graphic that connects the game to the history of our families. I tried to make it fun and engaging, but not to far away from the traditional look and feel of a wedding invitation. I also wanted our guests to feel a personal connection to us, so I designed a rubber stamp to be hand applied to the back of each envelope.Production Lesson(s)
When I set out designing these invitations, I had Pantone colours and offset printing in mind. The cost was beyond our budget and I thought that my vision would be killed by digital printing. But working with my printer (and luckily having a colour palette that transfers easily to digital), the final printed piece is something that I'm really proud of. And I wont be so quick to dismiss digital as an option in the future.
Post Author
Duncan Robertson
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
October 29, 2013
Filed Under
Digital
Wedding materials
Tagged with
golf
gotham
green
plaid
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
Twitter @ucllc
Sign-up for Mailing List
Mailing list managed by MailChimp
Thanks to our advertisers
About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
Related entries
Black Sheep Studio Business Cards and Promotional Items
E.A.S.E. Stationery Set
“A to Z Letters for Sale” Promo
End of Work iPad and Notebook Cases
CNN Digital New Hire Kit