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BROWSE
2013 Brand New Conference Swag
Production Method
Laser-Cut
Offset
Silkscreen
Design
UnderConsideration
Armin Vit
Bryony Gomez-Palacio
Printing
Program: Quantum Group, Lightwave Laser
Goodie Bag: Industry Print Shop
T-shirt: CustomInk
For a complete rundown of our materials for the Brand New Conference we suggest this post on Brand New which covers the full scope and explains a lot of the thinking. Here we cover the print details of the three pieces that we produced extras of in order to make them available to anyone interested in purchasing them. (Which in the past has been a lot! So we love obliging and increasing our print runs). Purchase options after the print data.
And, yes, those are hand-sewn logos on the cover of each program and the handles of the goodie bag are dipped in yellow paint.
Client
Self
Quantity Produced
600 of each
Production Cost
Program, Body: Sponsor-paid
Program, Jacket: $556 for laser-cutting
Goodie Bag: $649
T-shirts: Sponsor-paid
Production Time
2 Months
Dimensions (Width × Height × Depth)
Program: 6 in × 9 in
Goodie Bag: 6.5 in × 3.5 in × 12.375 in
T-shirts: S to XL
Page Count
Program: 76 + Cover
Paper Stock
Body: Neenah, CLASSIC CREST®, Avalanche White, Smooth, 80 Text
Jacket: Neenah, ROYAL SUNDANCE®, Eclipse Black, 100 Cover
Cover: Mohawk, Britehue, Yellow, Smooth, 65 Cover
Number of Colors
Program: CMYK
Goodie Bag: 1 spot (+ hand-dipped yellow handles)
T-shirts: 1 spot
Varnishes
–
Binding
Program: Body perfect-bound + loose dust jacket
Typography
Neue Haas Grotesk by Christian Schwartz
Select Destination |
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Here is what you get if you order the full set.
Project Description
The program, goodie bag, and t-shirt for the 2013 Brand New Conference, a one-day event organized by UnderConsideration, focusing on the practice of corporate and brand identity — a direct extension of the popular blog, Brand New.Production Lesson(s)
It's a big bonus to produce things super-locally: with the laser-cutting we were able to test with a local laser-cutter before shipping the larger job to California and with the goodie bags we were able to do tiny runs for testing and adjust as necessary since Industry is only 15 minutes away.Also, when there are multiple vendors involved and the product has to be shipped around and coordinated you have to allow A LOT of time; we got into a time crunch late in the game because the initial set-up was so time consuming.
Lastly: 600 quantities of something is about the limit of what one should attempt to customize by hand.
Post Author
Armin Vit
Editor of FPO and co-founder of UnderConsideration LLC.
More: Online / On Twitter
Date Published
September 24, 2013
Filed Under
Brochures
Laser-Cut
Offset
Silkscreen
Tagged with
bags
dust jacket
laser-cut
sewn
tshirt
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
Twitter @ucllc
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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