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BROWSE
The Atlas & The Guide
Production Method
Offset
Silkscreen
Design
Darius Ou
Printing
Unusual Print Inc
These two well-designed books contain everything you never knew you needed to know about Singapore’s Arowanas fish: from the history of the Arowanas trade to the relationship between the fish and the farm owners, the Yap brothers, to how to set up and maintain an aquarium. The pages are graced with crystal-clear typography, distinct diagrams, and excellent illustrations.
Dimensions (Width × Height × Depth)
The Atlas: 8.27 × 11.69 in
The Aquarium Guide: 5.83 × 8.27 in
Page Count
–
Paper Stock
Malmero / Malmero / Blue / 100
Malmero / Malmero / Peach / 80
Number of Colors
–
Varnishes
–
Binding
Thread-bound
Typography
Riven
Lydian
Project Description
Qian Hu Fish Farm is a global integrated ornamental fish service provider and manufacturer of aquarium and pet accessories, from Singapore.As pioneers in breeding of Arowanas in Singapore, this publication, The Atlas of Singapore Arowanas showcases locally bred Arowanas and the history of the trade. This publication also explores the relationship between the fishes and the Yap brothers. (Owners of the farm)
The Aquarium Guide is a dual-language complimentary guidebook that explores and educates amateur fish keepers/hobbyists on setting up and maintaining an aquarium. A copy is given to customers who purchase Qian Hu's fishes from the farm or retail spaces.
Production Lesson(s)
I've learnt that even when you have felt that you have everything in line and ready for production, things might still happen and we should always stay focused and be adaptable to changes when realizing our concept into actual products.
Post Author
Duncan Robertson
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
August 28, 2013
Filed Under
Books
Offset
Silkscreen
Tagged with
blue
fish
illustration
orange
thread sewn
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
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