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Joyeux Noël Christmas Promo
Production Method
Hot stamp
Design
Kevin Cantrell
Art Direction:
Adrian Pulfer
Kevin Cantrell
Printing
Gottschall Engraving
These Christmas promos are printed without ink on a specialty paper called Moondream by Cordenons. Moondream becomes translucent when heat and pressure are applied, and it can also be used for regular printing, scoring, folding, and embossing. Just when it seems like we’ve seen it all …
Dimensions (Width × Height × Depth)
13 × 8.5 in
Page Count
–
Paper Stock
Gruppo Cordenons / Moondream / Bianco / 95T
Number of Colors
–
Varnishes
–
Binding
–
Typography
Custom Lettering
Project Description
A3 Design commissioned Kevin Cantrell Design to produce their 2012 Christmas promotional featuring custom hand lettering and Gruppo Cordenon's Moondream paper, which turns transparent upon hot stamping. The light technique in the print production reinforces the concept of light through the holiday season.Note: The paper uses excess paper from the "Let There Be Lights" Gruppo Cordenons Paper Promo, submitted previously.
Production Lesson(s)
In connection with the "Let There Be Lights" Gruppo Cordenons Promo, I further learned how to work with the translucent nature of Moondream paper. I had intentionally ordered a deeper metal die for "Lights," but forgot to do so with Joyeux Noël. The deeper die allow for the heat to penetrate deeper into the paper, which allows a faster impression. If the paper touches the heated plate for too long, sticking becomes a problem, as well as an uneven translucency.
Post Author
Duncan Robertson
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
August 22, 2013
Filed Under
Holiday Card
Hot stamp
Tagged with
christmas
hot stamp
lettering
light
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FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
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