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BROWSE
An interesting lesson to learn from this project: color correctness on clear material is trickier than you might think. Inks are designed to work on opaque—preferably white—backgrounds. So, when the background changes, or loses that opaque support the perceived ink color can change. It takes a good printer and a designer who pays very close attention at press checks to get it right.
Dimensions (Width × Height × Depth)
5 × 7 × .75 in
Page Count
32
Paper Stock
Neenah
Number of Colors
4 color, CMYK
Varnishes
–
Binding
Perfect
Typography
–
Project Description
A promotional book for JK& photographer Blaise Hayward. The envelope is clear with overprinted names of the small businesses featured in the book. The book features photographs of small businesses from all over the north east, particularly Brooklyn and NY.Production Lesson(s)
Offset printing on a clear envelope takes a good printer to get the color to appear correctly.
Post Author
Duncan Robertson
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
June 14, 2013
Filed Under
Books
Foil stamp
Offset
Tagged with
Blaise Hayward
Silver Foil Stamp
studio book
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
Twitter @ucllc
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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