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BROWSE
Giffoni Film Festival Poster
Production Method
Offset
Design
The Birthdays
Konstantina Yiannakopoulou
George Strouzas
Printing
Spot
The Giffoni Film Festival has promoted and developed cinema for young people since 1971. Now in 2013, despite the festival’s age (43), it remains active, fresh, and engaged in advancing young people’s films. To capture this concept in a poster that would appeal to the festival’s audience (children), The Birthdays packed the number 43 with the things that make them happy as a way to celebrate forty-three years full of watermelon, puppy dogs, sand castles, airplanes, …
Dimensions (Width × Height × Depth)
27.5 × 40 in
Page Count
–
Paper Stock
–
Number of Colors
2
Varnishes
–
Binding
–
Typography
Helvetica
Project Description
The Giffoni Film Festival celebrates its 43-year old course and the theme is "Forever Young"; 43 years dedicated to youth being a really long time. The most important elements that are used for the design of the poster are the following; the number 43, associated with youth and all that it expresses. The number 43 is shown so prominently because we want to emphasize how old this festival is and that it is still active and fresh, youth being its key feature.Production Lesson(s)
The challenge we faced is that this project aims mainly at children, since the target group of the film festival is from 3-18 years old. We had to go back and think again as children and figure out all these things that make not only the children happy but also their parents, talking about values, habits and activities that keep us all forever young.
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
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