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BROWSE
8 Holiday Tips for Humans
Production Method
Offset
Design
Creative Suitcase
John Rockwell
Megan Mead
Aaron Warner
Rachel Clemens
Jenn Chou
Keely Schaefer
Printing
Ginny's Printing
Sometimes, after a long day in the studio, a loving greeting from our little buddies at home can be the best part of the day. Last year for the holidays Creative Suitcase honored their furry friends with donations to Austin Pets Alive and a holiday themed set of cards. Each card features a helpful holiday pet tip accompanied by a festive illustration to drive the point home.
Dimensions (Width × Height × Depth)
4.625 × 6.25 in
Page Count
–
Paper Stock
Neenah / Classic Crest / 100 C
Number of Colors
3
Varnishes
–
Binding
–
Typography
TheSerif
Lydian
Project Description
Every year Creative Suitcase donates 5% of its profits in the name of our clients to a worthy organization. This year in honor of Buddy, Leo, P-nut and all of the other rescue animals the folks at Creative Suitcase have adopted, we gave 5% to Austin Pets Alive, a shelter working to keep Austin the largest no-kill city in America by saving the lives of dogs and cats. To commemorate this donation, we created a set of illustrated cards from the point of view of these grateful pets, featuring holiday safety tips for humans, such as"WARNING! Tails are flammable", "When wrapping use the buddy system" and "Don't swallow the shiny things".Production Lesson(s)
Who knew that the cost of mailing was subjective? We didn't. We wanted to mail this 5-card set inside a padded envelope, so we mocked it up, stuffed it in an envelope and weighed it. We were prepared (or so we thought). HOWEVER, what we didn't know was A) our mockup was a little on the light side and B) some post offices will tack on as much as an extra $0.35 for certain types of envelope. This nearly doubled our production/fulfillment cost. SO, lesson learned: If you want an accurate estimation of shipping costs without surprises, use the exact final materials and talk in depth with a postal worker.
Post Author
Duncan Robertson
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
May 16, 2013
Filed Under
Holiday Card
Offset
Tagged with
charity
donations
local
three-color
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FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
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