ADV @ UNDERCONSIDERATION Peek here for details
BROWSE
Joshua and Deborah wanted to express their preference for minimalism in their wedding invitations, and Gene Wang obliged with this classic, elegant solution. Who says minimalism and industrial type cannot be elegant or romantic?
Client
Joshua Koh & Deborah Seow
Quantity Produced
200 pcs
Production Cost
$286
Production Time
7 days
Dimensions (Width × Height × Depth)
4 × 6 in
Page Count
4
Paper Stock
Coaster Board / 570 gsm
Number of Colors
1
Varnishes
–
Binding
–
Typography
DIN Engschrift Std
Project Description
The clients were fans of minimalist design and their design brief was to design their wedding invitations in the similar fashion. The navy color was suggested by the couple themselves which made the whole project a straightforward mission. With the design being so minimal, I hope to bring out the look and feel of the design through letterpressing which immediately struck a cord with the couple. The envelope was also chosen in the same color to match the color theme. Unfortunately, the couple didn't go with the idea of a customized folder to safe-keep both the Save the Date and the Main Invitation due to financial constraints. Not to let the idea go to waste, I handmade the folder myself for documentation purposes.Production Lesson(s)
In order to maintain an even inking on the card. The printer had to adjust his letterpressing pressure to suit all sizes of text on the card. The text will be faint if the pressure is too light or the text details will be lost if the pressure is too heavy.
Post Author
Duncan Robertson
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
March 13, 2013
Filed Under
Die-cut
Invitations
Letterpress
Wedding materials
Tagged with
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
Twitter @ucllc
Sign-up for Mailing List
Mailing list managed by MailChimp
Thanks to our advertisers
About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
Related entries
Legion Paper All National Stationery Show Promotion
Ministry of Environment in Colombia Poster
Wakeboarding Magazine Athelete Award
“Let’s bite Till Die” Book
Twist Packaging