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BROWSE
Even when this card is old and wrinkled, Gailon Justus’ line work will still be as tastefully tactile as the day it was inked.
Dimensions (Width × Height × Depth)
3.5 in × 2 in
Page Count
–
Paper Stock
Crane's Lettra / Pearl White / 110 C /
Number of Colors
2/2
Varnishes
–
Binding
–
Typography
Herald Gothic (Font Bureau)
LTC Cloister (Lanston Type Company)
News Gothic Extra Condensed (Bitstream)
Project Description
Salt Lake City based artist and tattooer, Gailon Justus, wanted personal business cards that reflected his style and immediately distinguished him as a skilled artisan with refined taste. This is the first in a suite of printed objects intended to establish a unique and instantly recognizable identity. Limiting the color palette to black, white, and metallic gold puts the emphasis on Justus' confident line work and enhances his imagery's rich symbolism.Production Lesson(s)
Finishing the edge-painting with a clear coat prolongs the life of the metallic gold.
Post Author
Kelly Cree
Writer for UnderConsideration LLC.
More: Online / On Twitter
Date Published
October 3, 2012
Filed Under
Business Cards
Letterpress
Tagged with
edge painting
metallic
About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
FPO uses Fonts.com to render Siseriff and Avenir Next.
FPO is run with Six Apart’s MovableType
All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
products we sell
Flaunt: Designing effective, compelling and memorable portfolios of creative work.
Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.
Prints / A variety of posters, the majority from our AIforGA series.
Other / Various one-off products.
events we organize
Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.
Brand Nieuwe Conference / Ditto but in Amsterdam.
Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.
also
Favorite Things we've Made / In our capacity as graphic designers.
Projects we've Concluded / Long- and short-lived efforts.
UCllc News / Updates on what's going at the corporate level of UnderConsideration.
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